While brands continue to tap into mediums like newspapers, billboards and magazines to share news and build recognition, outreach online remains vital for companies looking to establish what they stand for in more detail. Read Kim’s suggested approach that brands can use to improve their outreach online.
Imagine walking into a room and striking up a conversation with someone, only to find the talk is stilted or — worse — boring to the point of being painful. You find yourself wishing you could just hit the eject button and escape from the conversation, but while you know you could cut your losses, you also know that that’s not always going to be an option: You have to be able to establish, and maintain, relationships if you want to succeed.… Strong business relationships are often founded on the ability to communicate and earn trust. Check out Kim’s take on small talk here.
LinkedIn can be a valuable resource for reaching out and connecting with fellow professionals, as well as a good way to share ideas or thought leadership. To find out how best to establish — and build — your following on the site, check out what Kim had to say! (Image: LinkedIn)
It’s true that many skills can be learned on the job and that hiring employees with a wide range of skills can be very beneficial to a company. However, there are also certain traits that have to be present in every employee for an effective work environment….. Check out what seven members of Young Entrepreneur Council (Including Kim) describe one employee trait that’s nonnegotiable for them.
Any small business owner can tell you that running a company requires a lot of time, effort and dedication. Some entrepreneurs make the mistake of piling too much “busy work” on their plates, which doesn’t leave them much time to focus on the tasks that only they can do. Thanks for including Brittany’s tips in your article.
Join our resident Florida Gator (Kim Kaupe) when she speaks at the annual Retail Smarter Conference March 27 - 28, 2019 on the University of Florida campus. The conference brings together retail and industry participants for two days of speakers, panels, roundtables and networking.
Brittany joined the folks over at Songtrust to talk about artists and marketing - from the importance of crafting a brand for themselves to the pros and cons of DIY marketing - and why interacting with their fans on another level is so vital in today’s day and age.
Thanks to Dave Kerpen for including Kim’s thoughts in his latest article on how baseball is like running a business. Check it out here.
By adding layers! Check out Kim's response on The Next Web.
Brittany contributed an article to AdWeek titled 4 Steps That Will Make Your Company’s Customers Into Superfans.
From swag bags (hello ZinePak!) to gourmet chef-curated cuisine, the annual festival’s Platinum option puts general admission to shame! We’re excited for our clients at Boston Calling on the press on their upcoming festival!
We couldn't be more excited that the very first copy of the Good Ole Days book—signed and numbered by Tracy Lawrence—has found a home at the Country Music Hall of Fame and Museum. Thank you to Tracy for inviting us to help tell your story, and thank you to the Country Music Hall of Fame for "inducting" this book into your permanent collection of artifacts.
Coming from a small but mighty team of kickass women, we were over the moon to meet the extremely lovely, Gal Gadot. Congratulations to our friends at Ace Universe on an unforgettable weekend at Ace Comic Con! We loved seeing fans engaging with their heroes, and we hope the goodies in their VIP bags were a fun takeaway.
We had the pleasure of attending Lindsey Stirling's Warmer In The Winter tour last night at the Beacon Theatre which was the perfect kick-start to the holiday season! We’re sending Lindsey all the good vibes and best of luck in the Dancing With The Stars finals.
Thanks Music Biz for inviting Brittany to share her knowledge on taking your message beyond experiential or influencer marketing and directly into the hands, hearts and—most importantly—wallets of customers.
Knowing that your agency is a strong fit for that new potential client is not enough to win the account. You need to prove that the brand or company you want to represent will be well served by your team—and that's where your pitch comes in. Thanks Forbes for including Abby’s tip.
Thanks for sharing our Shark Tank story, Inc. It was pretty awesome winning over two Sharks! Check it out here.