But what do we do, exactly?
The short answer is lots of things! No two fandoms or brands are the same, so no two projects are alike, either. In seven years, our small-but-powerful team has helped the world’s top entertainers and brands reach millions of fans.
The Superfan Company (from the team that brought you ZinePak) creates value for our partners by providing additional bandwidth—for idea creation, research, sourcing, and execution. The difference between a great idea and a good one is the ability to bring it life. We take into account budgets, timelines, goals and resources to create executable ideas. We don’t promise you the moon; we promise you what’s real, which is why more than 70% of our business is repeat clients.
Our goal is to elevate your audience engagement to the next level by using your existing connection with fans to “meet them where they’re at.” Our team is lean (we’ve been called scrappy!), which allows us to work quickly and efficiently to over-deliver for you and your fans...even when timelines and budgets are tight!
We've worked with entertainment properties across all genres and ages, from Frozen to Orange Is The New Black, to help delight fans. Brands like American Express, Unilever, MillerCoors and Amazon have enlisted our services, too—as have World Series-winning baseball clubs and New York Times bestselling authors. Our music clients would make the most diverse cocktail party guest list ever: Katy Perry, KISS, Dolly Parton, A$AP Rocky, Justin Bieber and Brad Paisley...just to name a few. It’s safe to say that superfandoms exist across lots of verticals, and we have been privileged to work with partners of all stripes.
We hope we’ll get the chance to collaborate with your team on something special soon, too! In the meantime, here are some of the nice things people are saying about us.
Strengths & Capabilities
Ideation & Concepting
Creative & Artistic Direction
Domestic & International Sourcing
Know People That Know People
Production & Printing
Nimble & Flexible Team
The Superfan Company is a small team of passionate, creative, big-picture thinkers whose products alone have touched 500,000+ fans in the past 12 months.
Dozens of talented writers, designers, copy editors & other experts jump in when their superfan status fits the bill. Want to throw your hat in the ring? Let us know here.